Awakening Your Financial Genius

Find A Reason to be Rich

When it comes to being rich, I'm often asked, "How do I start?" I tell these people that getting rich starts with calling on our financial genius.

It's my belief that each of us has a financial genius in us that is asleep and just waiting to be awakened. It lies asleep because our culture has educated us into believing the wrong things about money. We're taught to be employees and work for money rather than to be entrepreneurs and investors and have money work for us. We're taught to not worry about our financial future because our company or the government will do that for us.

The message about money we’re taught from a young age is work hard, earn money, spend it, and when we run short, borrow some more. Unfortunately, 90 percent of the Western world subscribes to the above dogma, simply because it's easier to find a job and work for money than to make your own way and build your own wealth.

But to those who want to buck the trend, I have 10 ways to awaken your financial genius that I'll share with you over the next couple months.

The first is Find a Reason.

If you ask most people if they want to be rich, they say “yes.” But then reality sets in. They realize it's a lot of work to become rich. There is no getting rich quick. Facing these obstacles, they throw in the towel and take the easy route—getting a job and handing investments over to a broker.

Yet, there are clearly those in life who don't take the easy route. And there are those who are wildly successful where others aren't. What separates the successful from the unsuccessful? The answer is found in a reason.

I once met a young woman who dreamed of swimming in the Olympics. She got up every morning at 4 a.m. to swim for three hours before school. For her, there were no parties with friends. Her life revolved around swimming and schoolwork. I asked her, "What keeps you going?" Her answer was insightful.

"I do it for myself and the people I love," she said. "It's love that gets me over the hurdles and sacrifices." She'd found her reason.

Want. Don't Want.

A reason is simply a combination of "wants" and "don't wants." My reason for getting rich began with my "don't wants," which defined my "wants."

I don't want to work all my life. I don't want what my parents aspired for, job security and a house in the suburbs. I don't like being an employee. I don't want to be emotionally absent from my family and friends because I'm always working to make ends meet. I don't want to have nothing to pass on at the end of my life.

Out of these "don't wants," I developed my "wants."

I want to be free to travel the world and the live the lifestyle I love. I want to be young when I do this. I want to be free financially. I want control over my time and my life. I want money to work for me.

Determine your reason.

For me, my reasons are deep-seated and emotional. What are yours?

If they aren't strong enough, then the reality of the hard road ahead may be greater than your emotional reasons for getting rich. Personally, I've faced many setbacks in my road to riches. I've lost a lot of money and seen many deals fall through. I wanted to be financially free by age 40, but it took me until I was 47, with many learning experience along the way. But through it all, my reasons pulled me through.

Today is the day to determine your reason for getting rich. Make a list of your "Don't wants" and your "wants." Make sure that your reason is strong and determined. If you find the right reason, I promise that you can find a way to get rich. But it all starts with you.

What is your reason for financial freedom?

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