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September 23, 2015

QuadPod Guest Blake J. Harris

Corporate Espionage, Brand Loyalty and The Videogame Industry (Part Two)

Blake J. Harris

Remember the video game explosion of the 80’s and 90’s? Ever wondered what fueled one of the biggest and ugliest corporate rivalries in recent memory? This week we talk with Blake J. Harris, author of Console Wars: Sega, Nintendo, and the Battle that Defined a Generation In Part 2 of this show we’ll discuss: How his grandma was the inspiration for his writing style The corporate culture of the 80’s and 90’s A deep look inside some of the biggest boardroom decisions in electronics history Remaining objective when writing the book The comparison of Sega v Nintendo as oppose to Coke v Pepsi or Apple v Windows The missteps Nintendo has made that have lost them market dominance

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