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The 90/10 Rule of Money

Robert Kiyosaki holding an iPadRobert T. Kiyosaki

Most of us have heard of the 80/20 Rule. In other words, 80% of our success comes from 20% of our efforts. Originated by the Italian economist Vilfredo Pareto in 1897, it is also known as “The Principle of Least Effort.”

Rich dad agreed with the 80/20 rule for overall success in all areas but money. When it came to money, he believed in the 90/10 Rule.

Rich dad noticed that 10% of the people had 90% of the money. He pointed out that in the world of movies, 10% of the actors made 90% of the money. He also noticed that 10% of the athletes made 90% of the money, as did 10% of the musicians.

The same 90/10 rule applies to the world of investing, which is why his advice to investors was, “Don’t be average.”

An article in The Wall Street Journal recently validated his opinion. It stated that 90% of all corporate shares of stock in America are owned by just 10% of the people.

This book explains how some of the investors in the 10% have gained 90% of the wealth and how you might be able to do the same.

Rich Dad’s Guide to Investing will reveal:

  • Rich dad’s basic rules of investing
  • How to reduce your investment risk
  • Rich dad’s 10 Investor Controls
  • How to convert your ordinary income into passive and portfolio income
  • How you can be the ultimate investor
  • How to turn your ideas into multimillion-dollar businesses
  • How and why many people today will go bankrupt


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