“Money is not the most important thing in life, but it does affect everything that is important”
~Rich Dad
These aren’t theories — they’re the same money principles the rich use every day to build wealth and stay free.
If you want to escape the rat race for good, you need to live by them too. Robert Kiyosaki learned them the hard way — overcoming mindset traps, near-bankruptcy, and the lies we’re all taught about money. The lessons inside Rich Dad Poor Dad have helped millions break free. Now, it’s your turn.
School trains employees, not entrepreneurs. True success requires financial education, not just traditional education.
Go to school
Go to school, get good grades, you’ll be successful.
Job security is a myth — real freedom comes from creating income through businesses and investments.
Get a good job
Get a good, secure job with good benefits to be financially stable.
The rich work smart — they make money work for them.
Work hard
Hard work leads to success and wealth.
The rich expand their means by building cash-flowing assets. Asking, “How can I afford that?” sparks creativity.
Live below your means
Cut expenses, budget strictly, and be frugal to get ahead.
Saving erodes wealth due to inflation. Investing in cash-flowing assets grows wealth. Savers are losers in today’s economy.
Save money
Saving money in the bank builds security and wealth.
If it takes money out of your pocket, it’s a liability — even your home.
Your house is an asset
Your personal home is your biggest asset and investment.
The wealthy use good debt to buy assets that pay them every month.
Get out of debt
All debt is bad. Pay off all your debts to be financially free.
True diversification means investing across different asset classes: real estate, business, commodities, and paper assets. Paper-only diversification keeps you exposed to systemic risk.
Diversify
Diversify into stocks, bonds, mutual funds and hold long term.
| PHILOSOPHIES | TRADITIONAL | RICH DAD |
|---|---|---|
| 1: Go to school | School trains employees, not entrepreneurs. True success requires financial education, not just traditional education. | Go to school, get good grades, you’ll be successful. |
| 2: Get a good job | Job security is a myth — real freedom comes from creating income through businesses and investments. | Get a good, secure job with good benefits to be financially stable. |
| 3: Work hard | The rich work smart — they make money work for them. | Hard work leads to success and wealth. |
| 4: Live below your means | The rich expand their means by building cash-flowing assets. Asking, “How can I afford that?” sparks creativity. | Cut expenses, budget strictly, and be frugal to get ahead. |
| 5: Save money | Saving erodes wealth due to inflation. Investing in cash-flowing assets grows wealth. Savers are losers in today’s economy. | Saving money in the bank builds security and wealth. |
| 6: Your house is not an asset | If it takes money out of your pocket, it’s a liability — even your home. | Your personal home is your biggest asset and investment. |
| 7: Get out of debt | The wealthy use good debt to buy assets that pay them every month. | All debt is bad. Pay off all your debts to be financially free. |
| 8: Diversify | True diversification means investing across different asset classes: real estate, business, commodities, and paper assets. Paper-only diversification keeps you exposed to systemic risk. | Diversify into stocks, bonds, mutual funds and hold long term. |
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