Kim Kiyosaki teaching the Be-Do-Have concept

Be, Do, Have

These three simple words have the power to change your future

I have a friend named Tyler who is a personal trainer and wanted nothing more than to tape a fitness segment on the Dr. Oz Show. So I asked him, “If you want to appear on the Dr. Oz Show, then who do you have to be?”

“I have to be a top-notch trainer,” he replied.

I followed up with this question: “And what do you have to do?”

“Well, I have to find out what kind of fitness segments the Dr. Oz Show typically runs. I have to do some research on the hottest trends so I can capitalize on that industry momentum. I need to finish my certification course and pass the final exam. I have to publish some articles and gain a larger social media audience so I can increase my name recognition. I have to find out how to get on the Dr. Oz Show and follow that submission process. If I get rejected, I may have to hire a PR person with the right connections to help. I need to reach out to local TV programs to see if I can get a segment with them to enhance my on-air portfolio. There are probably other steps, but I won’t know until I get started.”


The concept my friend Tyler illustrated with his answer is a key to achieving any dream: Be—Do—Have.

Be is your beingness: who you are.
Do is the doingness: what you do.
Have is your havingness: what you have.

Doesn’t it stand to reason that who you are and what you do determines what you have? By concentrating on what you want to have, you will be able to figure out what you have to do.

It sounds simple, but everything you have today is because of who you are and what you have done up until this moment. If you want to change what you have, you have to change who you are and what you do.

How to change

Tyler is an excellent example of knowing when to course correct. He knew that if he wanted to appear on the Dr. Oz Show, he would have to make some changes. He was not yet a top-notch trainer, and would need to become one. He knew he would need to finish his certification program, learn the ins and outs of applying for an appearance, network with TV executives to form relationships with them, grow his social media following, and possibly start smaller to build his confidence and demonstrate his expertise in the field.

By doing all of that, Tyler will undoubtedly change who he is. He will go from being a mediocre trainer to being a great one.

Unfortunately, this is not how most people operate. Most people first look at all they have to do, which seems like way too much work. So, they never start. Or they begin and quickly quit when they realize it’s no walk in the park. In the process, they never change, and they never get what they want to have.

It’s like that age-old joke about the definition of insanity: Doing the same thing over and over again and expecting different results. If you haven’t made a change, a change will never be made. And then you have nobody to blame but yourself.

Make your change today

Today is the day. What do you want to have? Who do you have to be to get that? What do you have to do to be that person? By answering these questions, you can achieve your dreams.

Back in January, I encouraged you to dream big in 2018. I’ve also told you that it’s OK to fail. I’ve even given you permission to make yourself a priority. And if you’ve lost your way, as so many of us have at one point in our lives, I’ve urged you to reexamine your why.

You literally have nothing to lose — because if you don’t make the changes you need to succeed, your goal will never be within reach.

Isn’t today a good time to start? Take one step forward.

Original publish date: April 12, 2018