What Do Women Really Want?

What Do Women Really Want?

Are you one of the millions of women out there who are trying to do it all…pursuing a career, working long hours, raising children, taking care of friends and family, volunteering, and more?

Well, a recent study by MORE Magazine and The Polling Company/Woman Trend looks at whether or not it's worth it, and the results may surprise you:

  • "65% of women say it's more important to have time in their lives that to make more money at their jobs.
  • 43% say they are less ambitious now than they were 10 years ago, and only 15% are more ambitious.
  • 92% consider flexibility to be important in a job – up from 73% in 2009.
  • 40% of women would take a pay cut for more flexibility."

It seems that what women really want today is time and flexibility… more than money.

But do you really need to sacrifice money for more time?

Perhaps these survey results show a drop in ambition because today's women are just exhausted… tired of trying to excel at big careers while fulfilling all of their responsibilities as mothers, daughters, girlfriends, wives, caregivers, etc.

The truth is, it's possible to have flexibility AND wealth.

The problem is that women tend to:

  • Rely on others to handle their finances (based on what they were taught in school, learned from friends and family members or heard on television);
  • Are afraid to make changes in their lives; or
  • Simply just don't know what they need to do when it comes to building wealth.

Do any of these sound familiar?

Well, you're not alone, and there is a way out of the "rat race"…

Financial Education = Cash Flow

The answer to financial freedom is investing for cash flow. By learning about investments that put money in your pocket (assets), rather than take it away from you (liabilities), you can have both money and flexibility with your time.

For example, once you learn how to invest in real estate, you can purchase rental properties. Then, each month, you have rental checks coming in – whether you get up and go to a job or not. The same goes for investing in commodities or paper assets. Once you learn what you need to do, you can work on these cash-flow investments when it's convenient for you.

And don't worry. It's not brain science. Anyone can do it!

Start learning about investing for cash flow, and increase your financial education. Then, you can have flexibility and financial freedom without sacrificing time away from family, friends, and the things you really want to do.

For more information on increasing your financial education and my new book out this week, "It's Rising Time," click here.

Original publish date: November 24, 2011